Commercial Quiz
Quiz by A.Denutte
Show all questions
<=
=>
Is it a commercial for :
?
a product?
?
a service ?
?
a campaign ?
Brand / make / company / trademark ... ?
?
Cif
?
Vim
?
Wim
?
Cream
Nationality ?
?
French
?
British
?
American
Type of product ?
?
a cream cleanser
?
a soap
?
a bathroom
?
a penitentiary
The product is:
?
not shown
?
shown in the background
?
in the foreground
?
in the centre
We can see the product:
?
at the beginning
?
at the end
?
all the time
?
at times only
?
never
?
once
?
twice
?
3 times
The logo / logotype of the brand is:
?
visible
?
conspicuous (= flagrant, manifest, evident)
?
never shown
Slogan / catch phrase?
?
Cleans the tough stuff. Easily.
?
Don't spend your life cleaning.
?
When are you gonna get out of here?
Key-word(s) ?
?
clean
?
bathroom
?
mum
?
love
Target audience ?
men
women
children
teenagers
adults
middle-aged people
elderly people
smokers
sport-lovers
well-off people =rich
working people
housewives
a professional group
Check
Number of shots in the sequence?
?
10
?
11
?
12
?
13
?
14
?
15
Length of most shots?
?
short
?
long
?
mixed
Opening shot ?
?
a blond woman and a blurred face in the foreground.
?
a dark-haired woman and a girl
?
a bathroom
?
a crying girl
The function of the opening shot is to ....
?
set up a mysterious atmosphere
?
show the product
?
make us laugh
Closing shot ?
?
the product on the left-hand side
?
the product on the right-hand side
?
the product in the background
?
the characters
The function of the closing shot is to ...
?
show the product
?
give emotions
?
scare the audience
?
make the audience laugh
Last frame / last image ?
?
the product
?
the girl
?
a bathroom
?
a bathtub
?
the woman
The general atmosphere is ...
?
sad
?
romantic
?
funny
?
crazy
?
serious
?
ironical
?
mysterious
?
unusual
?
relaxed
?
tense
?
ordinary
?
tragic
The product/service can satisfy the following emotional needs :
?
the need for acceptance/belonging to a group
?
the need for money
?
the need for comfort
?
the need for security
?
the need for change, variety and excitement
?
the need to be attractive
?
the need for self-acceptance
The purpose of the ad is:
?
to inform
?
to persuade
?
to convince
?
to promote
?
to entertain
?
to amuse
?
to influence people's attitudes and behaviour
?
to convey values
?
to pass on a message
?
to shock
?
to surprise
?
to boost sales
?
to criticise the competition
OK